The Heart notes were Carnation, rose, ylang-ylang, cinnamon, peach, jasmine, and the Base notes were Benzoin, vanilla, sandal, patchouli, amber, musk. ![]() Talking about the fragrance the Top notes were Aldehydes and orange. The bottle was designed in shape of a small wooden box which was carried by Japanese samurai to carry medicine and opium. Yves was so involved for the launch of this fragrance that he took oversaw all processes from selection of fragrance to the design of the bottle. In 1977 YSL launched a new fragrance to coincide with its winter collection inspired by China. Rive Gauche was a huge success and it is still considered as quintessential French perfume.īoth Rive Gauche and Pour Homme meant to be bold but Pour Homme caused a scandal as Yves Saint Laurent decided to pose naked for the promotional photo. Heart Notes were Rose, Jasmine, and Lily while the Base Notes were Musk and Amber. Its Top Notes were Leafy green and Peachy. The scent was meant to be bold and flowery. Metallic bottle gave it a new look with a combination of silver and cobalt blue colors. Rive Gauche was intended for an unpredictable and fun woman. ![]() ![]() In 1971 YSL house launched two new fragrances Rive Gauche for women and Pour Homme for men. He wanted ladies to have the persona of the famous actress Catherine Deneuve who later represented YSL house. Yves Saint Laurent wanted a perfume which is lush, languid and heavy. The word Y was placed on the bottle like the neckline on her dress. It was the first fragrance they tailored for the women and even the bottle used is carved like a woman’s head and shoulder. Yīut we are here to talk about the fragrance so let’s start with their first fragrance “Y”. He further extended his arms in the beauty industry in the year 1978. But clothing was not the only way he wanted to dress women, so he launched his first fragrance “Y” in 1964 with perfumer Jean Amic. The firm set various fashion trends such as safari jackets for men and women, thigh high boots and the most famous classic tuxedo suit for women. At the age of just 21, he set up his own couture house to truly express his fashion sense. YSL was founded in 1961 by Yves Saint Laurent and his partner Pierre Berge. Later, it became well known in both beauty and fragrance industries as well. It started as a fashion house with a large variety of ready to wear for men and women. ![]() In light of real societal issues - like precisely, the ones which took place in Cologne, Germany - you might also wonder if playing with images of and ideas about seduction a certain way is not simply offensive.Yves Saint Laurent is considered one of the world’s most prominent luxury fashion house. Sometimes, like in this case, you have to wonder if the perfume industry is not flirting with being a branch of the sex-worker industry. The advertising campaign seems to have been devised by a crew of teenagers with raging hormones and a stack of magazines issued by the porn and charm industry, which actually might be more the envisioned target audience for the cologne. The jus opens on revitalizing mint, sweet bergamot and ginger leading to a heart showcasing "the elemental splash of the salty skin accord and a zesty serving of orange blossom while the base rests on tonka bean. With his lean and effortless physique, he is the ideal emblem for the brand's spirit of subtle and sensual chemistry, and the campaign fuses the three blends of seductive mastery into one campaign to show how the dynamic range reflects men's needs." Featuring Justice Joslin, Rocky Barnes, Madisin Bradley, and Simone Villas Boas - and the archetype of the needy man "JOOP! Ambassador and model, Justice Joslin, has been the face for the JOOP! Homme, JOOP! Homme Extreme and JOOP! Homme Sport campaigns. (Remember the anti-sexual-harassment spoof in which actress Marion Cotillard made the case for wearing " Forehead Tittaes by Janae "?)Īccording to the brand, theirs is a spirit of subtle and sensual chemistry, Designed to make you look up - and make the skin of feminists crawl - the advert featuring male model Justice Joslin reads "Real Men Score" making him look, not inside the eyes of a woman, but her bikini line.
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